Start Up Your Fashion Label

Start Up Your Fashion Label by Aarthi Gunnupuri is a comprehensive guide designed for aspiring fashion entrepreneurs. The book delves into the intricacies of launching a fashion brand, covering essential aspects such as creating a business plan, building a brand identity, setting up an e-commerce store, and participating in fashion weeks. Through case studies of renowned designers like J.J. Valaya and Anita Dongre, readers gain insights into the industry's dynamics and learn strategies to navigate the competitive fashion landscape. This practical resource aims to equip readers with the knowledge and tools necessary to transform their fashion aspirations into a successful business venture. 

Key Features:

• Step-by-step guidance on establishing a fashion label

• Insights into branding, marketing, and retail strategies

• Case studies of successful fashion designers

• Practical tips for participating in fashion events and setting up online stores

• Suitable for individuals passionate about fashion entrepreneurship